The other day I picked up a new hobby, and started knitting handmade dish cloths. Initially I started because I found some cotton yarn in a bright colour I loved, and needed some new cloths, so it seemed a natural progression. After I made enough to stock my own drawers, as well as some for …
Brand. Mission. Marketing. When I first heard these terms I had no clue what they meant and why they should be important to me. I was new to business in those days, a fledgling photographer with the misconception that all I had to do was build up my portfolio, share pretty pictures, and sell my …